
Laura leads marketing at Summize with more than 20 years’ experience spanning B2C and B2B, with a deep specialism in high-growth technology businesses. Having worked across sectors including telecoms, IT services, cyber security and now legal tech, she brings a balance of creative storytelling and commercial understanding.
As Chief Marketing Officer (CMO), Laura focuses on building a bold, credible brand and making sure marketing plays a meaningful role in driving long-term business growth.
Connect on LinkedInGet to know more about Laura, her career and what it means to be the Chief Marketing Officer at Summize, in our video.
I’ve been working in marketing now for over 20 years. I actually started out in business to consumer (B2C) and then moved into business to business (B2B) fairly early on, almost by accident. Once I did though, I stayed there. Over time, I found myself specializing in technology businesses, moving through sectors like telecoms, hosted IT services, cyber security and now legal tech.
What keeps me in tech is that it’s fast-paced, challenging and constantly changing. High-growth businesses in particular are exciting because you’re always on a journey – the market evolves, the product evolves and the business evolves with it.
The pace, challenge and constant change is what keeps me in tech. High-growth businesses are especially exciting because you’re always on a journey.
I’ve been at Summize for four years now, and what initially attracted me was the people. I knew some of the individuals involved in the business through previous roles and investors, and reputation matters a lot to me. The first question I always ask myself is whether it’s a team I’d want to be part of.

Being a CMO at a scale-up means wearing a lot of hats. Sometimes I forget I’m a CMO because you adapt to whatever the business needs at that moment. Marketing skills are incredibly transferable – project management, operational thinking, people leadership – and I’ve applied those across sales operations, customer initiatives and other areas of the business over the years.
Looking ahead, being CMO is about making sure we continue to stand out in a crowded CLM market. It’s about telling compelling stories, bringing customer voices to the forefront and clearly explaining the real value Summize delivers.
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